Research coordinator talking with a study participant in a bright clinic
Industries / Research & Clinical Studies

The right participants, on time.

Hospitals, universities and research institutes can’t move a study forward until the right people say yes. We help research teams reach the participants they need, with the care, trust and approvals that work demands.

The enrollment reality in research.

Recruitment is where studies stall. Sites go quiet, timelines stretch and funding clocks keep running.

13%

of North American trial sites fail to enroll a single patient

Tufts Center for the Study of Drug Development
2x

trials typically have to nearly double their planned timelines to reach enrollment goals

Tufts Center for the Study of Drug Development
67%

of people learn about clinical trials online. Only 7% hear about them from their doctor.

CISCRP Perceptions and Insights Study, 2023
The real challenges

What makes recruiting participants so hard.

01

Trust comes first

People need to feel safe, respected and informed before they share their health information with anyone.

02

Strict eligibility

Age, location, health history. The right participant is a narrow target, and generic outreach wastes most of the budget.

03

Every word needs approval

Ethics boards review the website, the ads and the creative. The work has to be built to pass, not patched after.

04

Multiple sites, one deadline

Studies run across cities and provinces, and every site has its own enrollment target to hit.

The usual playbook

Why the usual fixes stall.

Posters and physician referrals

They reach a fraction of the people who qualify, and only when someone remembers to mention it.

One-off promotions

A few posts and boosts from the institution’s own channels rarely reach the people who actually qualify.

Extending the timeline

The most expensive fix of all, paid for in funding, staff time and delayed results.

A different starting point

We make your study something people want to be part of.

People join research when they believe in it and trust the people behind it. We build a world around your study that explains why it matters, shows who is running it and makes taking part feel meaningful, then put it in front of the people who qualify, in every city you recruit.

Trusted before they enquire

Participants understand the study and the team before they ever fill out a form.

A reason to take part

The purpose behind the research, told in a way people connect with.

Built for ethics review

Websites, ads and creative made to be approved, across every study site.

Studies we help
you enroll.

From community health research to multi-site studies across Canada and the U.S.

  • Youth and adolescent health studies
  • Community and population health
  • Multi-site research programs
  • Behavioural and lifestyle studies
  • University-led research
  • Hospital research institutes
  • Patient registries
  • Survey and longitudinal studies
Let’s make progress

Your next great hire starts before the job posting.

Talk to Magnyt